Achieve near real-time analytic insights with the InfiniDB data warehouse database for telecom
Harnessing the true power of your customer's data insights
Today’s communications market isn’t just changing – it’s becoming more complex. From a swiftly evolving competitive landscape to regulatory changes, consolidation, deployment and the pressures of next-generation services, communications services providers have plenty to juggle – all while seeking to increase market share. Non-traditional competitors threaten service provider revenue. Economic pressures on subscribers limit market growth. And now more than ever before, success requires leveraging your customer relationships and data so you can gain deeper customer insights and act on them quickly and effectively.
Inaccessible customer data costs revenue
Every day, telecommunications service providers must master:
- Data retention policy management
- Call data record management
- Revenue leakage
- New product promotion integration into bundled services
- Customer retention
- Fraud management
- Network performance, including growing video use
These critical business activities increase data volumes beyond the capabilities of typical RDBMS and OLAP data warehouse environments, simultaneously reducing the analytic query response against that data. Exponential data growth can mean slow data loading and insufficient query performance. This hamstrings the real-time decision-making that’s so necessary to those responsible for business success.
Scalable, high-performing and responsive database solution
Advanced and predictive analyses can help telecommunications service providers identify trends in customer behavior, optimize pricing, develop marketing campaigns, eliminate fraud and revenue leakage, and optimize network capacity.
Calpont InfiniDB is the scalable, high-performing and high-availability data warehouse database necessary to achieve near real-time analytic insights for delivery on these time-sensitive activities. Agile and powerful, this MPP column database enables telecommunications providers and ISVs to query large data volumes in seconds, instead of hours or overnight. What’s more, InfiniDB can quickly and easily migrate your existing data, without affecting your analytics tools, data warehouse, or analytic metadata.
Calpont InfiniDB delivers:
- A scale-out MPP architecture to support growing data demands
- A self-learning, self-managing environment that eliminates the need to create indexes and aggregate tables or tune the telco database
- Leading-edge query performance and high-speed data loading
- Low ongoing cost of ownership
Are you facing telecommunication and mobile media business challenges? Ready for a data platform that can scale and perform with your exploding data and granular analytics needs?